Since your video has been transcribed anyway, Type Studio can add subtitles to your videos with just one click. As an experienced marketer you know the statistic that 80% of videos on social media are watched without sound.
The best marketing videos do not just happen. The more you put into the preparation and planning, the less you have to edit afterwards.
With a shooting script you can prepare the flow of your marketing video. Some people like a sentence by sentence script, others prefer key points.
2. Double check audio
Good audio quality makes half the difference. Use a good microphone and silence everything you don’t want your microphone to record. Block wind from reaching your microphone and minimize the echo. Bring your microphone close to the source of sound
3. Add subtitles
Especially as a marketer you can't avoid publishing your videos on social media in 2020. In order to reach your community, every marketing video should have close caption added. Increase the number of people you can reach with your video.